Aiming to celebrate the ‘Vedic tradition’ and the immense benefits a cow possesses, the Animal Welfare Board of India has urged people to celebrate ‘Cow Hug Day’ on February 14 which is celebrated as Valentine’s Day.
“We all know that the Cow is the backbone of Indian culture and rural economy, sustains our life, and represents cattle wealth and biodiversity. It is known as “Kamdhenu” and “Gaumata” because of its nourishing nature like mother, the giver of all providing riches to humanity,” the Animal Welfare Board informed in a statement. The body said that the Vedic traditions are on the verge of “extinction” due to the progress of “West culture”.
“The dazzle of western civilization has made our physical culture and heritage almost forgotten,” the Board stated.

